As vegans, we strive to make decisions that help animals instead of harm them. Unfortunately, sometimes there are grey areas that both help and cause harm, so making an ethical decision is more challenging. As an organization that promotes vegan eating as means to help animals and grow the animal rights movement, we at Better...Read More

We’re excited to announce that Better Eating International has been selected as a grant recipient of Animal Charity Evaluators’ Effective Animal Advocacy Fund! This new fund supports ACE’s recommended charities as well as other potentially impactful programs or interventions that they believe show promise and are worthy of funding, including speculative or early-stage programs. The...Read More

It’s been eight months since Better Eating first launched our first educational vegan ad campaign. Since then, we’ve added and changed target audiences, modified and improved the content, and continued to closely watch and record the results. Our video series reaffirm the viewers’ values — like caring about animals and the environment — before encouraging...Read More

Better Eating’s flagship program — delivering targeted educational content that speaks to people’s unique values, backgrounds, and concerns — had another big month in February! In addition to our From Vegetarian to Vegan video series aimed at animal-loving vegetarians (those who live with cats and dogs), we launched a new version catered to vegetarian environmentalists...Read More