Privacy Policy

Better Eating International Incorporated (“Better Eating”, “we”, “our”, “us”) is committed to protecting your privacy and ensuring you have a positive experience on our websites and in using our services (“Services”). This policy covers the Better Eating websites,, and pages hosted on any subdomain of either of these (our “Websites”), and is applicable worldwide. When you visit any of our Websites, we may collect personal information from you, either directly, or passively as you browse. Please read this policy to understand what personal information we collect and how we use it.

This policy outlines our handling practices and how we collect and use the Personal Data you provide during your online and offline interactions with us. As used in this Privacy Policy, ”Personal Data“ means any information that can be used to individually identify a person, and may include, but is not limited to, name, email address, postal or other physical address, credit or debit card number, title, and other personally identifiable information.

If you reside in the European Union (“EU”), United Kingdom, Lichtenstein, Norway, Iceland or Switzerland, you may have additional rights with respect to your Personal Data, as further outlined below. These rights may include rights under the EU’s General Data Protection Regulation (“GDPR”), if you are a resident of the EU, United Kingdom, Lichtenstein, Norway or Iceland.

Better Eating International Incorporated will be the controller of your Personal Data that is provided, collected and/or processed pursuant to this Privacy Policy, except where otherwise expressly stated below. This means we make decisions about how and why your information is used, and have a legal duty to make sure that your rights are protected when we do so. If you have any questions about whether any of the foregoing applies to you, please contact us using the information set forth in the “Contact Us” section below.

This policy may be updated from time to time for reasons such as operational practices or regulatory changes. When we do, we will post a notification on the main page of each of our Websites and we will also revise the updated date at the bottom of this page. We encourage users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we hold.

Collection of Personal Data

We collect the following categories of Personal Data about you when you use or otherwise interact with our Services:

  • Name
  • Email addresses
  • Home/work/mobile telephone number
  • Postal or other physical address
  • PayPal, credit or debit card information
  • Facebook profile information (when you engage with our Facebook page, participate in our Facebook group, or if you make a donation through Facebook)
  • IP addresses and other information collected passively, as further detailed in the “Passive Collection” section below
  • Device identifiers, as further described in the “Mobile Application” section below

Special Category Data (also known as sensitive personal information)

Unless you specifically provide it to us as part of your application to attend an event, we do not collect any special categories of personal information about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership and information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offences. If you apply to attend an event and have requested reasonable accommodations in connection with a disability, we may store the information you provide to us about your disability in order to provide those accommodations if we can.

Passive Collection

Better Eating and our third party service providers automatically collect some information about you when you use our Services, using methods such as cookies and tracking technologies (further described below). Information automatically collected includes Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, the files viewed on our site (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data to analyze trends in the aggregate and administer the website and/or Services.

In addition, when you use some of our Services, network information is transmitted back to us such as website usage information. This information is transmitted back to us so we can determine how users are interacting with our Services, to assist us with improving our Services, and to correct any problems that may occur.


We collect information about where you are located when you are using our Services. We use this information for purposes such as optimizing your connection to our data center and suggesting customizations to your experience with our Services (e.g. dining out options, your language preference, etc.). We share this information with parties such as our data center provider and our advertising partners. If you do not wish to allow us to share your information in this manner please opt-out by contacting us, read below for contact details.

Processing of Personal Data

We will use your Personal Data only in accordance with our Privacy Policy. If you do not wish us to continue using your Personal Data in this manner, you can request that your account be deactivated by contacting us as specified in the “Contact Us” section.

We will only process your Personal Data if we have a lawful basis for doing so. Lawful bases for processing include consent, contractual necessity (i.e. processing that is necessary for the performance of a contract with you, such as when you make a donation) and our “legitimate interests” or the legitimate interest of others (e.g. our users) such as:

  • Keeping our records updated and studying how our Websites and other services are used
  • Administering and protecting the organization and web presence (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting)
  • Informing our marketing strategies
  • Serving our charitable aims in the most efficient manner possible
  • Personalizing, improving or operating our Services and business
  • Better understanding your needs and interests
  • Fulfilling requests you make related to the Services
  • Providing you with information and offers from us or third parties
  • Complying with our legal or regulatory obligations, resolving disputes with users, enforcing our agreements
  • Protecting, investigating and deterring against fraudulent, harmful, unauthorized or illegal activity

We may use personal information about you in connection to these activities related to our Services:

  • Making donations
  • Placing transactions or orders (for example, if we are giving away copies of a book and you request that a copy be sent to you, we will use the mailing address you provide)
  • Registering to attend an event
  • Participating in an online survey
  • Participating in a discussion group or forum
  • Registering for a newsletter subscription
  • Using certain Website and Services features
  • Complying with auditing requirements
  • Making public reports about donations to Better Eating (such reports will not directly identify you, but we will use your personal data when creating them)
  • Ensuring that content from our Websites is presented in the most effective manner for you and for your device
  • Responding to queries you send us

When contacting you for any of the above purposes we may do so by phone or email, unless you tell us otherwise.

When you make a donation, the information you have given to us is passed to our payment processing partner to process according to our instructions. We do keep a copy of this. However, we will never store your card details – these are held by our third-party payment provider.

We may also ask for your date of birth, so that we can congratulate you on your birthday and let you know about birthday fundraising opportunities.

If you agree, we will send you periodic e-mails about Better Eating’s activities, upcoming events, annual retrospectives and other information that we think you might be interested in. You can opt-out of receiving these e-mails at any time by clicking the appropriate link in the e-mail itself, or contacting us using the information set forth in the “Contact Us” section below.


If you choose to use our referral service to tell a friend about our Services, you represent that you have their consent to provide us your friend’s name and email address. We will automatically send your friend a one-time email inviting them to visit the Website. Unless we are authorized by your friend, we will only use your friend’s name and email address for the purposes of sending this one-time email and maintaining an activity log of our referral program.


You can choose whether to provide Personal Data to Better Eating, but note that you may be unable to access certain options, offers, and services if they require Personal Data that you have not provided.

Data Subject Rights

You have certain rights with respect to your Personal Data as set forth below. Please note that in some circumstances, we may not be able to fully comply with your requests, or we may ask you to provide us with additional information in connection with your request, which may be Personal Data, for example, if we need to verify your identity or the nature of your request. In such situations, however, we will still respond to let you know of our decision.

To make any of the following requests, contact us using the details referred to in the “Contact Us” section below.

  • Access: You can request more information about the Personal Data we hold about you. You can also request a copy of the Personal Data.
  • Rectification: If you believe that any Personal Data we are holding about you is incorrect or incomplete, you can request that we correct or supplement such data. Please contact us as soon as possible upon noticing any such inaccuracy or incompleteness.
  • Objection: You can contact us to let us know that you object to the collection or use of your Personal Data for certain purposes.
  • Erasure: You can request that we erase some or all of your Personal Data from our systems.
  • Restriction of Processing: You can ask us to restrict further processing of your Personal Data.
  • Portability: You have the right to ask for a copy of your Personal Data in a machine-readable format. You can also request that we transmit the data to another entity where technically feasible.
  • Withdrawal of Consent: If we are processing your Personal Data based on your consent (as indicated at the time of collection of such data), you have the right to withdraw your consent at any time. Please note, however, that if you exercise this right, you may have to then provide express consent on a case-by-case basis for the use or disclosure of certain of your Personal Data, if such use or disclosure is necessary to enable you to utilize some or all of our Services.
  • Right to File Complaint: You have the right to lodge a complaint about Better Eating’s practices with respect to your Personal Data with the supervisory authority of your country or EU Member State.

Cookies and Tracking Technologies

A cookie is a small file of letters and numbers that we store on your browser or device, with your permission.

We use the following types of cookies:

Strictly necessary cookies.These are cookies that are required for the operation of our Websites. They include, for example, cookies that enable you to log into secure areas of our Websites or make a donation. You can refuse to accept all or some cookies by modifying settings within your browser (for guidance on how to do this visit However, if you block strictly necessary cookies, you may be unable to access certain parts of our Websites.

Analytical/performance cookies.These cookies allow us to recognise and count the number of visitors and to see how visitors move around our Websites. This helps us to improve the way they work, for example, by ensuring that users are finding what they are looking for easily.

We use third-party services such as Google Analytics to help us improve the look and feel of our Websites. Google Analytics places a cookie on your browser which keeps track of certain details about your visit to our Websites. These include what Google search criteria you used to find them in the first place, how long you stay on certain pages, and what website you visit immediately after leaving our own. This data will be aggregated and anonymised to the greatest extent possible.

For more information about Google Analytics, please visit Google’s Privacy PolicyIf you wish to opt out of being tracked by Google, you can do that by downloading this browser add-on

Your browser may offer you a “Do Not Track” option, which allows you to signal to operators of websites and web applications and services that you do not wish such operators to track certain of your online activities over time and across different websites. Our Websites do not support Do Not Track requests at this time, which means that we collect information about your online activity both while you are using the Websites and after you leave them.

Interest-Based Advertisements

We partner with third parties to either display advertising on our Websites or to manage our advertising on other sites. Some of our third party partners use technologies such as cookies and other technologies to gather information about your activities on our Websites, our affiliates’ websites, and unaffiliated websites in order to provide you advertising based upon your browsing activities and interests. With respect to our interest-based ads, we adhere to self-regulatory principles for online behavioral advertising issued by the Digital Advertising Alliance (“DAA”) and the European Interactive Digital Advertising Alliance (“EDAA”) (collectively, the “OBA Principles”). More information about the OBA Principles can be found at and If you wish to not have information about your online activities over time and across different websites used for the purpose of serving you interest-based ads, you can opt-out by clicking here (or if located in the EU click here). Please note that (1) this does not opt you out of being served ads, and even if you opt out of interest-based ads, you will continue to receive generic ads and (2) we store your opt-out preference for interest-based ads in a cookie on your device, and therefore you may have to opt out again if you delete your cookies.

Sharing Your Personal Data

Your data will be treated in accordance with applicable data protection law. It will only be shared with third-parties as described in this policy.

We share Personal Data within Better Eating, and with third party service providers in order to provide requested Services or transactions, including processing orders, processing credit card transactions, hosting websites, hosting event and seminar registration and providing customer support. We provide these third parties with Personal Data to provide the requested Services or complete the transaction.

We collect and possibly share Personal Data and any other additional information available to us in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of Better Eating’s terms of service, or as otherwise required by law.

We will never rent or sell your personal information.

Storage and Transfer of Personal Data

Our Services are hosted and operated in the United States (“U.S.”) through Better Eating and its service providers. We may transfer your Personal Data to third parties acting on our behalf for the purposes of processing or storage. By using any of our Services or providing any Personal Data for any of the purposes stated above, you consent to the transfer and storage of your Personal Data, whether provided by you or obtained through a third party, to the U.S. as set forth herein, including the hosting of such Personal Data on U.S. servers.

We collect and store Personal Data for purposes connected with our Services. As such, we will only retain your personal information for as long as necessary for those purposes. If you make a donation through our Websites, we will keep your account open and retain your Personal Data for 7 years from the date of your last log-in. This is because we may need this data in some way to support a claim or defence in court. That is also the period within which our tax collecting authorities may demand to see and audit our records.

We regularly audit the personal information we hold and delete that which is not necessary. Personal Data collected from your applications to, and attendance at our events,  is deleted after two years. Personal Data collected when you contact us for other reasons is deleted after two years.

Disclosing Personal Data

If we choose to sell, transfer, or merge parts of Better Eating or our assets, we may disclose your personal information to the new owners. Alternatively, we may seek to merge with another charity. If a change like that happens, then the new owners may use your personal information in the same way as set out in this policy.

We are subject to the law like everyone else. We may be required to give information to legal authorities if they so request or if they have the proper authorization such as a search warrant or court order.

We also may need to retain and disclose certain personal information about you to regulatory authorities and to appropriate agencies to conduct anti-money laundering and trade sanction checks and to assist with fraud prevention. We will disclose this information as is required by law.

Security of your Personal Data

Better Eating is committed to protecting the Personal Data you share with us. We utilize a combination of industry-standard security technologies, procedures, and organizational measures to help protect your Personal Data from unauthorized access, use or disclosure. When we transfer credit card information over the Internet, we protect it using Secure Sockets Layer (SSL) encryption technology. We also use PCI-compliant payment processors to avoid storing your payment details.

We recommend you take every precaution in protecting your Personal Data when you are on the Internet. For example, change your passwords often, use a combination of letters and numbers when creating passwords, and make sure you use a secure browser. If you have any questions about the security of your Personal Data, you can contact us, read below for contact details.

Linked websites and third party services

Our websites and services may provide links to other third-party websites and services which are outside our control and not covered by this policy. We encourage you to review the privacy policies posted on these (and all) sites you visit or services you use.

Discussion Groups and Chat Rooms

If you participate in a Better Eating discussion group or chat room, you should be aware that the information you provide there will be made broadly available to others, potentially inside or outside Better Eating, who have access to that discussion group or chat room. Also, please recognize that individual discussion groups and chat rooms may have additional rules and conditions. Each participant’s opinion on a discussion group or chat room is his or her own and should not be considered as reflecting the opinion of Better Eating.

Contact Us

California Privacy Rights: Under California Civil Code sections 1798.83-1798.84, California residents are entitled to ask us for a notice identifying the categories of personal customer information which we share with our affiliates and/or third parties for marketing purposes, and providing contact information for such affiliates and/or third parties. If you are a California resident and would like a copy of this notice, please submit a written request the address below.

To address your individual rights or if you have any privacy-related questions or comments related to this privacy policy, please send an email to You can also contact us by writing to this address:

Better Eating International, Inc.
Attention: Privacy Officer
3321 Georgia Ave NW, Suite 43885
Washington DC 20010